OAKLAND – Heat star guard Dwyane Wade will play his final game at Oracle Arena Sunday night as the Warriors try to win their fourth straight.Read all about the matchup below.When/Where: Oracle Arena, 5:30 p.m.Heat projected starting lineup: Kelly Olynyk, Josh Richardson, Hassan Whiteside, Dion Waiters, Justise Winslow Heat Stock Report: Despite holding the eighth seed in the Eastern Conference, the Heat are playing well defensively, allowing just 105.6 points per game, the …
Why Tech Companies Need Simpler Terms of Servic… 8 Best WordPress Hosting Solutions on the Market Tags:#Trends#Video Services#web Yesterday, Nielsen announced that they will make their new “Internet Meter” available by year’s end to measure the online television viewing audience. Until now, this ever-increasing demographic has been left out of U.S. television ratings as Nielsen currently focuses only on live and time-shifted (i.e. DVR) TV viewings. Says the company, the Internet Meter software will be deployed by the end of 2009 to their “People Meter” households – the chosen few whose TV-viewing habits function as the representative sample for measuring a show’s success. This new addition to the ratings game is bound to have a major impact on TV monetization efforts as both networks and advertisers will see, officially, how many viewers have tuned in to watch this “2nd screen.” The Internet Changes Everything, TV Just One Example The internet leaves no business model untouched and unchanged, especially when it comes to media consumption. Whether music, movies, journalism, publishing, or TV, the impact of having high-speed, always-on connectivity has revolutionized how we interact and entertain ourselves. But in the wake of these changes, media companies are left struggling to monetize their efforts, all of sudden discovering that their old business model now looks like a square peg getting hammered into a very round hole.TV viewing habits are just one example of this change. Not only are companies like Comcast and Time Warner experimenting with on-demand online viewing initiatives, the networks themselves now post their top shows to the web. The major TV networks have featured streaming video on their websites for years. Meanwhile, several networks and studios, including NBC Universal, FOX, and ABC, have banded together to offer Hulu, a popular destination for commercial-supported streaming video.But putting shows online has its drawbacks, as networks are finding out. Without solid measurement tools, making the shows available on other platforms is, in the short term, hurting the bottom line. In a recent issue of TV Guide magazine, for example, it was noted that networks are specifically facing problems with re-runs. Where before a second airing of an episode from a popular show could make decent money, they’re now finding less viewers tuning in thanks to on-demand offerings and online viewings. According to one unnamed network exec, this presents a huge challenge for the networks. “We’re not like cable, which has a second revenue stream from subscribers,” the exec said. “We need to amortize these very expensive shows.”Measuring the Web TV Audience: A Tricky Prospect Through anecdotal evidence, we know that more people are watching TV online these days. It comes up in conversation among friends, especially when someone laments how they “forgot to record” a program. They now know they can go online and get caught up. Others find themselves relaxing in front of their laptop’s screen nearly as often as they hang out in their living room to watch the big screen. In fact, thanks to the recession, more people than ever have decided to cancel their cable TV subscriptions to save money, realizing that many of their favorite programs are available through alternative methods, including online streams. Need proof? Just look at the Google Insights chart for the term “cancel cable.” Then there are the recent statistics from the nonprofit Conference Board that show how online viewing is on the rise. According to their findings, nearly a quarter of U.S. households now watch TV online, up 20% from last year. New shows are most popular, watched by 43% of viewers followed by 35% of viewers who watch sitcoms, dramas, and comedies. And 90% of the viewings take place at home. Unfortunately, there hasn’t been a good way to effectively monitor and measure the online TV viewing audience. When Nielsen previously reported on Hulu’s viewing numbers for instance, Hulu lashed out at the company claiming the numbers were wildly inaccurate. At the time, Nielsen was using a combination of web beacons to determine when streams started and stopped while also measuring the web use of a panel of 200,000 online users. Hulu themselves, however, preferred to quote numbers from measurement firm comScore, especially since that company reported a much higher reach even as Nielsen noticed a slight decline. The problem here, as we noted at the time, is that online measurements aren’t standardized, making it difficult to accurately determine audience counts. A brand, whether Hulu or any other online video provider, could look at the measurements from major firms like comScore, Compete, or Quantcast, and then pick the company whose estimates were the highest when crafting their “look at us grow!” type press releases. In all honesty, it’s probably better that Nielsen gets involved to more objectively report the online traffic through their representative sample methodology. It may not be entirely accurate either, but at least you know that it’s coming from an unbiased third party. The “Internet Meter” Will Deliver Hard DataAt the moment, the Internet Meter software resides in a test group of 375 People Meter households, which has allowed the company to evaluate its capabilities before rolling it out to the remaining group. In addition, the software has been deployed to the company’s online panel (as mentioned above) which now measures over 230,000 individuals. Installation of the software will be completed in 2010 but full implementation won’t be seen until the following year. If that seems like too slow of a pace, it’s only because the company is being very careful, fully knowledgeable of the major impact this technology will have on the TV industry. According to Sara Erichson, President, Media Client Services in North America, Nielsen will not take “any actions that would dilute the reliability of the core television ratings data.”Once the Nielsen data goes live, it will reveal a plethora of information regarding not just viewing numbers but also the demographics of who watches what and when. The information can then be used by advertisers and marketers who want to target niche audiences like the hip crowd who watches sci-fi shows but never stays home on Fridays to view them live on TV when they air. Or the group of people who are too embarrassed to set their DVRs to record “Ugly Betty,” but sneak in the guilty pleasure online in their free time. Expect the online ads interspersed with the online content to soon become more precise and more targeted than they are now, thanks to these sorts of reveals. Perhaps the networks will even be able to charge more for ads, once they have numbers to back them up. That would be a good thing for the industry as a whole as well as consumers, since it could lead to more shows being put online. Who knows, maybe one day we’ll even be able to purchase online-only cable TV subscriptions, too. A Web Developer’s New Best Friend is the AI Wai… Top Reasons to Go With Managed WordPress Hosting Related Posts sarah perez
Old wood windows are as charming as they are maddening. While they offer appealing craftsmanship and an authentic sense of home, they typically leak like a sieve. With rising fuel costs, an unstable economy, and a catatonic housing market, it’s simply becoming more and more difficult to look at those old units with pride.If you live in a historic district, you may not have the option of installing replacement windows. If you live elsewhere, however, you may be tempted to ditch the whole preservationist mentality and hop on the vinyl replacement train in hopes of reaping all the green rewards and cash savings of a modern home. Don’t—not without carefully considering your options first.By assessing your existing wood windows and making the right upgrades, you might be able to restore them to rival the performance of a standard replacement—at a fraction of the cost. Consider the potential of your existing windows You might make a window-replacement contractor’s head spin if you tell him that you’re going to repair rather than replace an old, drafty wood window. After all, thanks to progress in building technology, tight windows with astonishingly high insulating values — Serious Windows, for example — are now available. But not every advanced building solution or product makes sense for everyone. For many, repair work is a desirable alternative to replacement.In a collaborative effort, the Vermont Energy Investment Corporation, the University of Vermont’s Department of Civil and Environmental Engineering, and the U.S. Army Cold Regions Research and Engineering Laboratory set out to test the value in wood-window repair. In their 1996 paper, “Testing the Energy Performance of Wood Windows in Cold Climates,” they assessed the performance gains accrued through various wood-window upgrades, including the… Start Free Trial Already a member? Log in This article is only available to GBA Prime Members Sign up for a free trial and get instant access to this article as well as GBA’s complete library of premium articles and construction details.
It’s not easy to be street smart. To be street smart, you have to spend time on the streets. That puts you in contact with unsavory characters, the kind that typify the hustler that embodies the negative version of that word.You get street smarts when people try to take advantage of you, when they try to bully you, or when they try to bamboozle you. The people you meet on the streets are tough, they aren’t afraid of conflict, and they’re not afraid to engage in a physical confrontation.When you’re street smart, you learn to read people. You know when someone is trying to pull one over on you. You know when someone is trying to take advantage of you. You also know how to communicate with different types of people, and you almost certainly know how to use humor to defuse a stressful, tense, or bad situation. You don’t get your street MBA without learning these things.In business, in sales, and in life, street smarts will carry you a long way.But book smarts are important too. I know right now that there are influential people telling you that you don’t need book smarts. There are countless articles and blog posts and YouTube videos that show you how expensive college is, and suggesting that you are better off becoming an entrepreneur right out of high school. Right now, the poor liberal arts degree gets no respect.If you want to be a good, happy, and effective human being, it’s important to get book smarts. You want to understand the big themes that run through human history and the big ideas in human endeavors, including business. Understanding how things work and what people made in the past gives you a context for future decisions. Studying the arts and sciences allows you to see a bigger picture, and it provides different lenses with which to view things.In business, in sales, and in life, book smarts will help you succeed.These two types of “smarts” are not mutually exclusive. In fact, the combination of book smarts and street smarts is lethal. If you’ve got one, getting the other will give you superpowers.
As the Official Vehicle of Manchester United, Chevrolet is proud to offer 6 exclusive fan packages when Manchester United comes to America to face off against Real Madrid FC on August 2.All proceeds from the auctions go to support the United Way. Founded in 1887, United Way Worldwide is advancing the common good and mobilizing the caring power in nearly 1,800 communities around the world.As well as VIP ticket packages, you can also bid on the chance to have your child escort a player onto the field, and the chance to walk the pitch before the game.To make a bid or find out more, click here.
Plan India, the leading child-centered community development organisation, put together ‘National Workshop on Improving Quality of Life of Children’ in the Capital recently. The workshop was addressed by Govind Nihalani, Chairperson Plan India Board, along with other board of directors. The workshop aimed at sharing Plan India’s experiences and on improving quality of life of children primarily by implementing child centered community development approaches. These would be attended by field practitioners, policy makers, researchers, academicians, media and professionals from development agencies and corporate sectors that have been actively engaged in promoting child rights and reducing child poverty. Also Read – ‘Playing Jojo was emotionally exhausting’At the event in IHC, six key publications of Plan were released and a theatre performance was hosted on the theme of the workshop by Delhi’s acclaimed Ashmita Theatre Group. ‘Since last 30 years of working in India, Plan, through its CCCD approach, has improved the lives of over a million of children across the country and during this process; children and communities have provided insightful experiences on various facets of lives affecting them. A number of lessons have been learnt that have the potential of further creating better modules that will help in implementing value based programs in the communities,’ said Bhagyashri Dengle.Plan India is an NGO working to improve the lives of poor and needy children, their families and communities through an approach that puts children at the centre of community development. It encourages children to express their views and be actively involved in improving their communities.