Ignoring flexible work could spark top talent exodusOn 27 May 2003 in Personnel Today Previous Article Next Article Employers must adapt their HR policies to reflect the changing lifestyle andsocial traits of modern staff, or risk being left behind. Stan Fraser, vice-president international, compensation and benefits atPepsiCo, speaking at Richmond Events’ HR Forum, warned HR departments that thesocial structure, lifestyle and expectations of staff was rapidly changing. “There’s a changing attitude to work and people are thinking verycarefully how they can fit their work around their lifestyle, rather than theother way around,” he said. “This is leading to a huge change in theemployment relationship.” In the 1990s, the average person had three employers in their lifetime, butby 2005 this is predicted to rise to more than eight – so companies will haveto try harder to retain the best people. Fraser identified flexible working hours as one of the main factors inattracting and retaining the best people in the modern employment market. “This is putting a huge strain on loyalty so employers must think abouthow they can adapt to this. People are thinking about reward in a much moreholistic way. Choice and flexibility are the key tools,” he explained. “Employers that allow more flexible working will see less attrition,but HR departments that don’t customise policies to reflect the changes insociety will see attrition rise.” He told delegates that productivity had risen since allowing staff to ‘flex’their working hours. After carrying out research with its own staff, PepsiCo has introducedseveral internal websites and tried to improve the employment experience withinthe company. Comments are closed. Related posts:No related photos.